Sustainable business practices are often poorly understood, are rarely implemented systematically, and frequently are merely a disguised set of traditional business practices masquerading as innovation. Focusing on intrapreneurship (i.e., driving change within existing organizations) this course will explore the issues of sustainable business practices in order to provide tools and methods to help students understand, respond to, and master:
- Means and methods of creating legitimate, verifiable sustainability performance
- How to inspire and drive human and social capital development within the enterprise and among enterprise stakeholders
- Methods of measuring sustainability performance, and establishing baselines for and driving continuous improvement in performance
- How auditing and reporting on sustainability performance aids capacity building, propagates sustainability in other enterprises and organizations, and supports clear communications about the authenticity and focus of sustainability performance.
